Department for Culture and Media of the Generalitat of Catalonia
Cultura EnGira is a cultural hallmark created by the Generalitat of Catalonia to support and guarantee access by people from all over Catalonia to tours of the performing arts, music and visual arts, all with a seal of quality. Since 2009, Cèl·lula has been responsible for the design of all its communication material: over 60 different posters, leaflets video credits and the Cultura EnGira web portal. The image, based on the works of the neoplasticist painter Piet Mondrian, was created using rectangles arranged around the brand to create different geometric patterns; these rectangles are used to enter information on the performances: company name, title of production or concert, type, venue, date and time, etc.